October 2024: Birthday Celebrations & Breaking News

Happy 9th Birthday to 30|30! For nearly a decade, Pat has been our trusted compass in the ever-evolving world of search, delivering cutting-edge insights month after month. And this latest episode is particularly fascinating as we dive into unprecedented market dynamics.

The search landscape is experiencing record-setting volatility across all verticals, with no signs of slowing down. As AI-powered search features enter the mix, we're witnessing transformative changes that are reshaping the industry. Adding to this dynamic environment, SEMRush's recent acquisition of Third Door Media signals potential shifts in how industry news will be delivered and consumed. Meanwhile, Google Search's leadership transition opens the door to fresh perspectives on search evolution.

Perhaps most notably, Google has finally settled one of the most frequently debated SEO questions: Core Web Vitals, while important, aren't quite the ranking powerhouse many believed them to be. Pat breaks down this revelation and its implications in this month's knowledge-packed episode. Don't miss these crucial insights as we navigate the rapidly evolving search landscape together.

This month, Pat covers -

• Happy 9th Birthday 30|30!
• Oh, The Volatility!
• For Some Reason, SEMRush Acquires Search Engine Land, C-Levels Fight About It Publicly
• The Guy Everyone Thinks Ruined Google Search Is No Longer Running Google Search
• Another SEO Truth Confirmed: CWV Are Not As Important As You Think