Events

It’s the most wonderful time of year! Yes, we finally get to hear how Pat’s 2022 predictions did and what he is predicting looking into 2023. Want to see how many of Pat’s predictions came true?

It’s a rollercoaster out there with all the algo updates over the last 30 days and man is Pat tired. Along with all the updates, a recent study suggest having 10 reviews gives you a ranking boost in local search. So should you get 10 reviews? You’ll have to tune in to find out!

Another SEO truth has been confirmed about 404 versus using Rel canonical, boom! In this month's edition of 30|30 Pat also reveals for the two for one special that Google gave the industry. What was that double whammy you may ask? You'll have to tune into find out. It also looks like something has touched down in the last 24 hours so keep an eye on your sites.

Panda it was not, Google's helpful content update was boring to say the least. Pat covers why this update was a whole lot of nothing and what his general consensus around the industry was. In September's edition of 30|30 Pat also covers why you shouldn't get caught up in word count and how it may not be a sign of unhelpful or thin content. Want to get more of Pat's point of view?

Over the last month, a lot has happened with the Googs. On the night of August 8th, Google experienced an outage and this caused issues for some folks. Google also had an indexing issue back on July 15th that caused new content not to be indexed. In this month's edition of 30|30 Pat covers these two issues along with an update on People Also Ask results. Want to learn more? You will have to tune into August's 30|30 to find out.

That’s right y’all. Google now officially has a running list of algorithm updates that you can scroll through going back to the beginning of 2020. In this month's edition of 30|30, Pat talks through why YouTube was a big winner after the core algorithm update. Want to know where kids these days are going to do their searching? (Hint: it isn't Google) You will have to tune into the episode to find out.